About Us

Welcome to Wilmslow’s Way Better, a vibrant brand nurtured by the Wilmslow Business Improvement District (BID). Our mission is too invigorate Wilmslow town centre by showcasing our rich local offerings and orchestrating captivating events and festivals.

We’re not alone in this endeavour. Our brand stands shoulder to shoulder with a diverse network of partners, all united in their vision to propel Wilmslow to greater heights, making it the ultimate destination for both consumers and businesses. From its inception, Wilmslow’s Way Better, alongside the establishment of the BID, received crucial backing from the Wilmslow Town Council, who continue supporting us.

In early 2024, our brand embarked on an exciting evolution, made possible by funding from the UK Shared Prosperity Fund, via Cheshire East Council. This transformation marks our commitment to continual growth and enhancement, ensuring Wilmslow remains a beacon of progress and prosperity.